About REI Broadcast
REI Broadcast is the #1 voice broadcast solution for real estate investors — a SaaS platform that enables investors to instantly broadcast recorded phone messages to thousands of leads simultaneously. The platform powers Press 1 transfer campaigns, voicemail drops, DNC compliance, and voicemail detection. A key differentiator: REI Broadcast bills in 12-second intervals rather than per-minute billing, delivering meaningful cost savings when most broadcast messages run under 60 seconds.
The challenge
REI Broadcast needed a clean, professional website that communicated a technically complex product simply — broadcasting to thousands of contacts simultaneously, with features like voicemail detection, customized caller ID, and live answer detection that all need clear explanation without overwhelming a real estate investor audience that isn't necessarily technical. The site also needed to convert free signups while building confidence in the platform's reliability and compliance.
What Thrive Media built
Thrive Media designed and built REIBroadcast.com:
- Clear product architecture: feature sections explaining each capability (Voicemail Detection, Customized Caller ID, Live Answer Messages, Press to Leave a Message, Simple Opt-Out, Advanced Scheduling, Polls & Surveys, Detailed Reporting) in plain language
- Pricing table with the 12-second billing advantage clearly visualized — showing the cost savings vs per-minute competitors on a sample campaign
- How It Works flow (Upload Contact List → Send Broadcast → Get Results) reducing the perceived complexity of the product
- Free signup conversion flow optimized for the real estate investor audience
- FTC/FCC compliance section to address the primary objection in the outbound marketing space
Website designed and built by Thrive Media. Thrive Media is not affiliated with and does not represent REI Broadcast.