Agency comparison

    Relative Marketing GroupvsThrive Media

    Two Westlake Village-area agencies, both claiming AI. One advises on which tools to consider. The other builds and ships the system. Here is how to tell which you actually need.

    Reviewed 2026-06-20
    By Chris Lewis
    Reviewed by Red Sherwood

    Head to head

    RM

    Relative Marketing Group

    Westlake Village, CA

    vs
    Thrive Media

    Thrive Media

    Thousand Oaks, CA

    Founded

    2015

    Founded

    1999

    Quick answer

    The bottom line

    Relative Marketing Group is an 11-year-old Westlake Village agency offering SEO, paid ads, web design, and AI consulting. Thrive Media is an AI implementation agency that builds custom AI agents, workflows, and 72-hour AI websites — with $20M+ in revenue generated and 94% faster lead response measured against human teams.

    Written by Thrive Media. We build custom AI websites, AI agents, and AI workflows — so we have a perspective. We've tried to represent both sides fairly, but read with that context in mind.

    Thrive Media · documented results

    72h

    Website delivery

    2.5x

    Conversion lift

    $20M+

    Client revenue generated

    94%

    Faster lead response

    Key
    takeaways

    Five things to know before choosing between Relative Marketing Group and Thrive Media.

    Get a free consultation
    1. 01

      Relative Marketing was founded in 2015 — 11 years of strategy-first local marketing in the Conejo Valley.

    2. 02

      Thrive Media is an implementation agency, not an advisory shop — we build and deploy the AI system, not slide decks.

    3. 03

      Custom AI agents Thrive Media ships respond to inbound leads 94% faster than human teams.

    4. 04

      Thrive Media delivers custom AI-powered websites in 72 hours; Relative Marketing runs standard WordPress timelines.

    5. 05

      If you want advice on AI, Relative is reasonable; if you want an AI agent live in your business this month, Thrive Media is the fit.

    Side by side

    Relative Marketing Group vs Thrive Media at a glance

    Operational comparison across the dimensions most buyers ask about.

    Dimension Relative Marketing Group Thrive Media
    Founded 2015 (11 years) Project-based AI agency
    Core services SEO, paid ads, web design, AI consulting AI websites, agents, workflows, paid ads
    AI offer Consulting / advisory Build & deploy custom AI systems
    Website delivery Standard agency timeline 72 hours
    Tech stack WordPress Custom AI-native build
    Lead response automation Not a published product 94% faster than human teams
    Pricing model Retainer + project Project, no required retainer
    Documented revenue proof Reviews, no revenue figures $20M+ generated for clients

    Where Relative Marketing Group is strong

    An honest read of what Relative Marketing Group does well — useful if they're a better fit than us.

    5.0 Google rating with 20+ reviews

    Strong, current local reputation in Westlake Village. The review depth signals consistent client experience and is a meaningful trust input for first-time buyers.

    Most direct local positioning overlap with AI

    Of every Tier 1 local competitor, Relative is the only one publicly claiming AI services. That awareness alone separates them from most Ventura County agencies still selling 2018-era playbooks.

    Full-service under one roof

    SEO, paid ads on Google and Meta, web design, content, social, and reputation — all in one shop. For owners who want one accountable team across channels, that consolidation is real value.

    Strategy-first, local, personal

    Their positioning leans on in-person meetings and a Conejo Valley footprint. Affluent local buyers who value a face-to-face relationship will find that style genuinely appealing.

    Where Relative Marketing Group may not fit

    Specific gaps to weigh against your 2026 priorities — pulled from their public service menu.

    "AI consulting" appears to mean advisory, not building

    There is no published portfolio of custom AI agents, AI workflows, or AI applications shipped to clients. Advisory work — recommending which tools to consider — is materially different from building a trained agent that runs in your business.

    WordPress-based, standard timelines

    Websites are built on WordPress on traditional agency timelines. There is no AI-native build option and no 72-hour delivery claim. That ceiling matters more in 2026 than it did three years ago.

    No documented revenue proof at scale

    Reviews are strong but there are no published figures comparable to $20M+ revenue generated for clients or specific ROAS multiples. Buyers comparing on numbers rather than relationships will have to ask.

    Retainer-oriented

    Engagements lean ongoing rather than project-based. Teams that need a fixed scope and a fixed deliverable on a fixed date often prefer a project agency they can budget once.

    The Thrive difference

    How Thrive Media is different

    Relative Marketing Group is a strong local option for SEO and paid ads in the Conejo Valley — and they are now offering AI consulting. The key difference is what AI means in each company.

    Thrive Media is an implementation agency. We build the system. A custom AI agent we ship is trained on your business, plugged into your website and CRM, and answering inbound leads in seconds — not a slide deck about which vendor to consider. Across deployments those agents respond to leads 94% faster than human teams, and across client engagements we have generated more than $20M in revenue.

    We are also project-based. You commission the AI agent, the workflow, or the website, and you own it. There is no monthly retainer required to keep it running.

    Schedule a strategy callSee custom AI websites

    Decision framework

    Which agency is right for you?

    Choose Relative Marketing Group if:

    • Businesses that want one local agency handling SEO, paid ads, and web in the Conejo Valley

    • Buyers who want an advisor to think out loud with them about which AI tools to consider

    • Owners who place high weight on a 5.0 Google review history and in-person meetings

    Recommended

    Choose Thrive Media if:

    • Businesses that want a custom AI agent built and live in their operation this month

    • Operators replacing manual lead response with an AI system that answers in seconds

    • Teams that want a 72-hour website launch rather than a 6-week WordPress build

    • Buyers comparing on documented implementation outcomes rather than advisory scope

    FAQ

    Frequently asked questions

    What buyers ask most when choosing between Relative Marketing Group and Thrive Media.

    Is Relative Marketing Group's AI service the same as Thrive Media's?

    Almost certainly not. Relative positions an AI consulting service — advisory on which tools to use. Thrive Media is an implementation agency that builds and deploys custom AI agents, workflows, and applications. Both are valid scopes, but they solve different problems. If you need the system live in your business, advisory work alone will not get you there.

    Which is better for a Westlake Village small business?

    It depends on the problem. For ongoing local SEO and paid ad management with a relationship-first agency, Relative Marketing Group is credible. For a custom AI agent, an AI-powered website in 72 hours, or paid social campaigns with documented 4.2x ROAS, Thrive Media is the closer fit. Many owners can use both.

    Does Relative Marketing Group build custom AI agents?

    Based on their public service menu, no. They publish an AI consulting service line. There is no portfolio of shipped custom AI agents or AI workflow products. If implementation is what you actually need, ask any agency to show you what they have built and deployed, not what they have advised on.

    How much does each agency cost?

    Neither agency publishes flat pricing. Relative Marketing Group runs on retainer plus project, typical of a full-service local shop. Thrive Media is project-priced with no required ongoing retainer. Over 12 months a project model often costs less than a retainer for the same deliverable, but the right answer depends on the scope of work you need.

    Which agency has more documented results?

    Thrive Media publishes specific operational figures — $20M+ revenue generated for clients, 500+ businesses served, 4.2x average ROAS on Facebook and Instagram, 2.5x conversion lift on AI websites, 94% faster lead response with AI agents. Relative Marketing Group publishes strong reviews. Different forms of proof. Pick the one your decision needs.

    Can I get a 72-hour website from Relative Marketing Group?

    Their published timeline is standard agency pace — typically multi-week WordPress builds. The 72-hour custom AI-powered website is a Thrive Media product, not a category broadly available in the Conejo Valley market. If speed to a converting site matters, that is a real differentiator to weigh.

    Are Relative Marketing Group's reviews trustworthy?

    A 5.0 Google rating with 20+ reviews from a single local market is a strong signal and consistent with a well-run small agency. Reviews tell you about client experience and reliability. They do not tell you about scope ceiling — which is where the implementation versus consulting distinction with Thrive Media becomes material.

    Ready for a 72-hour AI-powered website?

    Book a strategy call. We'll review your current site, your lead flow, and what a project-based AI build would look like for your business.

    Schedule a strategy call
    Keep comparing:CaliNetworks vs Thrive Media·Browse all resources
    CL

    Written by Chris Lewis, Owner at Thrive Media

    Reviewed by Red Sherwood, Partner at Thrive Media · Last reviewed 2026-06-20

    Reflects publicly available information about Relative Marketing Group (relativemarketinggroup.com) and Thrive Media's own published results. AI tools were used for research assistance.